Product designer &
Innovation Strategist

🏦 Previously Senior Product Designer at Axis Bank

🎓 Currently Product Innovation at Carnegie Mellon University

🌿 Always sipping on an Iced Lavender Matcha Latte

View Work

thinker, tinkerer,
innovator.

I build solutions that empower people, solve wicked problems and spark delight

Featured Projects

Reflections

Mutual funds onboarding for next-gen investments

Boosted young investor sign-ups and SIP transactions by 43% through a campaign-led experience

PERSUASIVE Design

BEHAVIORal nudges

Shipped

Reflections

Mutual funds onboarding for next-gen investments

Boosted young investor sign-ups and SIP transactions by 43% through a campaign-led experience

PERSUASIVE Design

BEHAVIORal nudges

Shipped

Reflections

Mutual funds onboarding for next-gen investments

Boosted young investor sign-ups and SIP transactions by 43% through a campaign-led experience

PERSUASIVE Design

BEHAVIORal nudges

Shipped

Reflections

Scaling India's first public fintech design system

Reduced time-to-market by 30%, adopted across 25+ products and 1M+ components inserted annually

DESIGNOPS

DESIGN SYSTEM

Shipped

Reflections

Mutual funds onboarding for next-gen investments

Boosted young investor sign-ups and SIP transactions by 43% through a campaign-led experience

PERSUASIVE Design

BEHAVIORal nudges

Shipped

Reflections

Scaling India's first public fintech design system

Reduced time-to-market by 30%, adopted across 25+ products and 1M+ components inserted annually

DESIGNOPS

DESIGN SYSTEM

Shipped

Other Projects

Let's brainstorm ideas together!

LinkedIn

Resume

rhythm.gauba@gmail.com

Made with ❤️ and lots of matcha | © Rhythm Gauba 2025

Let's brainstorm ideas together!

LinkedIn

Resume

rhythm.gauba@gmail.com

Made with ❤️ and lots of matcha | © Rhythm Gauba 2025

Let's brainstorm ideas together!

LinkedIn

Resume

rhythm.gauba@gmail.com

Made with ❤️ and lots of matcha | © Rhythm Gauba 2025